Your AI-Powered Business Strategy Advisor

Got a Business Decision to Make? Go Ask RUSS.

Your next business move shouldn't depend on guesswork. RUSS helps you examine the problem, challenge assumptions, explore your options, and build a practical plan around your business.

RUSS opens soon. When it does, it starts at $27 for 50 AI responses, with no subscription.

The decision

“Inquiries are steady, but most never become sales. Do I buy more leads?”

PriorityPromisePipelinePurchaseProcess
  1. Buy more leadsAssumptionMore inquiries would mean more sales.
  2. Cut the priceUnverifiedNobody has said price is the reason.
  3. Look at what happens after a quoteCheck firstResponse time and the next step offered.
Next move to test

Review the last ten qualified inquiries. Fix the follow-up before spending on leads, then compare the next ten.

Illustration of how RUSS frames a decision. Not a real customer case or a product screenshot.

Why RUSS

You don't need another generic chatbot. You need a clear way to decide.

Most owners aren't short on advice. They're short on a way to sort it, test it against their own business, and pick one move worth making.

  • You have several ideas and no clear sense of which one deserves your attention.

  • People ask about what you sell, but too few of those inquiries turn into sales.

  • Revenue is coming in, but you're not sure which parts of the business are really profitable.

  • You're busy all day and still can't see the next important move.

  • You've tried general AI tools, and the answers sound fine but don't understand your business.

What RUSS does instead

RUSS gives you structured help. It starts with the facts about your business, asks what it needs to know, separates what you know from what you're assuming, and helps you compare options before you spend time or money. It won't promise results. It helps you think clearly enough to choose your next move and test it.

How It Works

Three steps from a question on your mind to a plan you can use.

  1. 1

    Tell RUSS about your business

    A guided onboarding asks about where you are, what you sell, who buys, how customers find you, and what you want to change. You can skip what you don't know yet. It's saved to your account, you can edit it anytime, and it uses no credits.

  2. 2

    Work through your decisions

    Ask about the decision in front of you. RUSS answers with your business in mind, asks one sharp question when a missing fact would change the answer, and points out weak assumptions instead of simply agreeing.

  3. 3

    Turn thinking into action

    Your conversations are saved, so you can pick up where you left off. When you're ready, turn the work into a Business Snapshot, an Offer & Customer Plan, or a Your Next Moves action plan you can download.

What the thinking looks like

Illustrative example, not a real customer case
You

We get steady inquiries, but a lot of people disappear after they ask for a quote. Should I spend more on leads?

RUSS

You said inquiries are steady but many prospects disappear after requesting a quote. Before spending more on leads, review the last ten qualified inquiries. Mark response time, whether a clear next step was offered and the last known outcome.

If the biggest loss happens before a written offer, test a better response and booking handoff first. If buyers receive offers but hesitate, investigate value and trust objections separately.

Change one part, then compare the next ten inquiries. Don't assume the price is the reason.

  • Diagnosis before advice. It looks for where sales are actually lost.
  • One test, not ten tactics. Small, affordable, and easy to read.
  • Assumptions named. Price isn't blamed without evidence.

The Make Your Next Moves method

Five business areas. Start where the real problem is.

RUSS is built on Damian Martinez's Make Your Next Moves method. These are five ways to find the actual constraint in a business, not five modules you have to finish. If the problem lives in one area, that's where you start.

  1. 01

    Priority

    What deserves your attention first?

    Sort the ideas, problems and opportunities competing for your time, and decide what to leave alone for now.

  2. 02

    Promise

    What do you offer, and who is it for?

    Sharpen the offer, the customer it serves and the problem it solves, so the right people understand why it matters to them.

  3. 03

    Pipeline

    How do the right people find you?

    Look at where inquiries come from, which sources bring buyers instead of browsers, and where interest stalls.

  4. 04

    Purchase

    What happens between interest and a sale?

    Examine the buying path, follow-up and pricing, and what makes people hesitate before they say yes.

  5. 05

    Process

    Can you deliver well as you grow?

    Check delivery, capacity and the work that keeps landing on your desk, so growth doesn't break the business.

Profit and economics run underneath all five

A busy business isn't always a profitable one. Where money affects the decision, RUSS looks at pricing, costs, margins and capacity. It shows the inputs and the math, separates revenue from profit, labels any example numbers as illustrative, and asks you to check them against your real figures.

What You Get

A private workspace that remembers your business and helps you act on it.

Guided onboarding

Conversational questions that build your business profile. Skip what you don't know, save and come back, and edit it anytime. No credits used.

Context-aware conversations

Answers start from your profile and the conversation you're in, so you don't have to re-explain your business every time.

Saved history and continuing threads

Every conversation is saved with a title. Reopen one and keep going, or start a fresh thread for a new decision.

More credits when you need them

Your balance is visible in the app. Add 25 responses for $5 or 125 for $20, only when you choose.

Three planning documents, made from your own information

Each one is a downloadable PDF built from your profile and the work you've done with RUSS. Unverified items are labeled, so you know what still needs checking.

Business Snapshot

See your whole business on a few pages and know what to look at first.

  • Your current picture, marked confirmed, unverified or not yet known
  • The most likely constraint across the five areas, with evidence for and against
  • One test to run next, with a review date

Offer & Customer Plan

Get clear on who buys, why now, and which message to test first.

  • The buyer and the moment they're ready to act
  • What you deliver and what you can honestly promise
  • Two or three messages to test, with simple decision rules

Your Next Moves action plan

Leave with a short list of what to do this week, and what not to do yet.

  • The real decision, stated in one sentence
  • First-seven-day tasks and 30-day checkpoints
  • A weekly scoreboard and the shiny tactics to skip for now

Creating a new document uses one response credit once it is successfully generated. Downloading it again is free.

Who It's For

Built for owners who want to think before they spend.

  • People validating or launching an idea who want to know what to test first
  • Solo founders trying to find steady customers
  • Owners stuck on marketing and sales
  • Businesses weighing pricing, profit, delivery and capacity
  • Founders who want structured thinking before an expensive decision

When RUSS isn't enough

RUSS is an AI advisor. It is not a person, and it's honest about that. Look elsewhere if:

  • Your situation is complex and needs someone to look at the business with you, in person or in real time.
  • You need licensed legal, tax, accounting or investment advice.
  • You want guaranteed income or a tool that runs your business for you.

For decisions that need human judgment, Damian Martinez offers private coaching separately.

Pricing

Pay once. Add more only when you want to.

No subscription and no monthly charge. You start with 50 AI responses and can add more from inside RUSS.

Start here

Start with RUSS: $27

$27one time

50 AI responses plus your private RUSS workspace.

Works out to 54 cents per response.

  • Guided onboarding and an editable business profile
  • Saved conversations you can return to
  • Business Snapshot, Offer & Customer Plan and Your Next Moves documents
  • Sign in with an email code, no password
Opening Soon

Opening soon. Purchases will start on DamianMartinez.com.

Refill

Standard refill: $5

$5

25 additional responses. A few more rounds when you need them.

Works out to 20 cents per response.

Added from inside RUSS after you start.

Best value refill

Bonus refill: $20

$20

125 additional responses, including 25 bonus responses.

Works out to 16 cents per response.

Four standard refills would give you 100 responses for $20. This one gives you 125. Added from inside RUSS after you start.

How credits work

One answer, one credit
One successfully delivered, substantive answer uses one credit. Creating a new planning document uses one credit once it's successfully generated.
Failures are on us
Failed generations don't use credits, and neither do the internal retries RUSS makes behind the scenes.
Looking back is free
Onboarding, editing your profile, reopening your history and re-downloading a document you already made don't use credits.
No expiration
Credits don't expire under the current terms. Responses are counted, not unlimited, and your balance is always visible.

FAQ

Questions, answered plainly.

Can't find what you need? Contact support.

What is RUSS?

RUSS is an AI-powered business strategy advisor from Damian Martinez. The name stands for Review, Understand, Strategize, Solve. It helps you think through real business decisions using your own business details, then turn that thinking into a plan. RUSS is AI. It is not Damian answering personally, and it isn't a human consultant.

How is it different from a general chatbot?

RUSS uses AI, but the experience is organized around your business. It starts with a business profile, looks at your situation through five business areas, keeps your conversations and context across visits, pushes for evidence instead of simply agreeing, and helps you create saved planning documents. It doesn't have a secret AI model, and it doesn't replace real evidence from your customers.

Who is it for?

People validating or launching an idea, solo founders looking for steady customers, owners stuck on marketing and sales, businesses weighing pricing, profit, delivery and capacity, and anyone who wants structured thinking before an expensive decision. It adjusts to whether you're exploring an idea, making first sales or running an established business.

What happens in onboarding?

RUSS asks a short series of conversational questions, usually 12 to 15 depending on your stage: where you are, what you sell or plan to sell, who buys, how customers find you, what you've tried, and what progress would look like in 30 and 90 days. You can answer "Not sure yet," save and continue later, and edit your answers anytime. Onboarding uses no credits.

What counts as an AI response?

One successfully delivered, substantive answer uses one credit. Creating a new planning document uses one credit when it's successfully generated. Failed generations and internal retries don't use credits. Onboarding, editing your profile, reopening your history and re-downloading a document you already made are free.

Do credits expire?

No. Under the current terms, purchased credits don't expire, and RUSS is not a subscription. There is no automatic monthly charge.

Can I buy more?

Yes. Inside RUSS you can add 25 responses for $5, or 125 responses for $20. Refills are added to the account you already have, so you need to start with RUSS first.

What's in the $20 bonus refill?

125 additional responses: 100 standard responses plus 25 bonus responses. Four separate $5 refills would give you 100 responses for the same $20.

Does RUSS remember my business?

Yes. Your business profile is saved to your account, and your conversations are saved as threads you can return to. RUSS uses your profile and the conversation you're in when it answers. If something has changed, tell it, or update your profile. It may ask you to confirm when new information conflicts with what you said before.

Can I save conversations and download plans?

Yes. Conversations are saved automatically. You can create a Business Snapshot, an Offer & Customer Plan and a Your Next Moves action plan, then download them as PDFs. Downloading a document again is free.

Where do I log in?

RUSS lives on DamianMartinez.com. Once RUSS opens, you'll sign in at damianmartinez.com/russ/app/ with a one-time code sent to your email. There's no password to remember. GoAskRuss.com is RUSS's information site, so there's nothing to sign in to here.

Is RUSS a replacement for a business coach?

No. RUSS is an AI advisor that helps you reason through choices and build tests and plans. It doesn't replace a person who can look at your business with you, and it doesn't give licensed legal, tax or financial advice. It also can't guarantee customers or revenue; results depend on your market, your actions and things outside its control. Damian Martinez offers private coaching as a separate service.

How is my information handled?

Your profile, conversations and documents are tied to your verified account and meant to be private to you. Documents download only after RUSS confirms they belong to your account. To generate replies, your messages are processed by an AI service provider, and payments are processed by Stripe, so full card numbers aren't stored by DamianMartinez.com. Please don't share passwords, full card numbers or confidential information about other people. The Privacy Policy covers the details. This site, GoAskRuss.com, sets no cookies and uses only cookieless, privacy-first analytics.

I need help with my account or a purchase.

Purchases happen on DamianMartinez.com through Stripe's secure checkout. For help with your account, a purchase or billing, contact support. Refunds are governed by the Refund Policy, and use of RUSS by the Terms of Service.

Is RUSS open yet?

Not yet. RUSS is opening soon on DamianMartinez.com. Until then, the buttons on this page say "Opening Soon" and nothing here takes payment.

Your Business Won't Move Forward Just Because You Have More Information.

It moves when you know what matters most, decide what to test, and act on it. RUSS helps you get to clear priorities and decisions you can actually carry out, starting with the one on your mind today.

Opening Soon

RUSS is opening soon. When it does, this button will take you straight to it on DamianMartinez.com. Nothing on this site takes payment.